Raw material and producer prices decrease - Why B2B companies must nevertheless continue to raise their prices
Published on May 1, 2023
In October 2022, producer prices in Germany fell for the first time in three years and against expectations. Coupled with the current price increase gap, this creates a dangerous situation for companies: price increases are still necessary, but customers' understanding of them is no longer given. Dr. Markus Mayer and Sebastian Strasmann, both partners…