Digital zu nachhaltigem Wachstum

Published on January 19, 2023

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Novel Music Royalty-mechanics Through NFTs

January 19, 2023
Kings of Leon released their new album as a NFT and generated over $2m in a week. Next to the music, the NFTs came with live show perks or exclusive audiovisual art boosting fan communities and interaction.In the last decades the music industry was traditionally dominated by few major global record labels. These companies were typically the driving force behind bringing most successful music artis

Commercial creativity: Watch & Learn

January 19, 2023
Dimitris Hiotis, Partner & Global Head of Leisure, Travel & Tourism at Simon-Kucher & Partners shares how companies need to respond to the demand revolution by using commercial creativity. For more information on this topic, please visit our page on: Commercial Strategy & Pricing Consulting