Global Pricing Study 2016: Every second company involved in a price war

Published on January 19, 2023

Increasing low-cost competition and clients' growing negotiation power are just two of the reasons for rising price pressure. Companies can counteract through effective price management.

Bonn – The numbers are alarming: Eight of ten companies across industries are worried about rising price pressure. Many of the companies (49 percent) even say they are actively engaged…