Automotive OEMs: Are Your Revenue Models Future-proof?

Published on January 19, 2023

Digitalization is shaking things up in the automotive industry, and companies have to rethink their revenue models. But while innovative pricing creates an array of opportunities, the risks are also high! Simon-Kucher’s Revenue Model Dartboard helps OEMs navigate around the typical pitfalls and ensures that the process starts with a structured discussion and analysis.

New revenue models for a new world

The automotive industry is changing dramatically. New technologies such as eMobility and autonomous driving are entering the markets, and OEMs are under increasing pressure due to evolving customer needs. Meanwhile, Simon-Kucher’s recent Global Pricing & Sales Study reveals that two thirds of companies are challenging their current revenue models.

OEMs are not immune to the impact of digitalization, and they too need to check whether their business models are prepared for the digital age. Traditionally, their revenue…

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