Can neobanks succeed in Singapore?

Published on October 2, 2023

Neobanks have reached Singapore.

Now they must find a path to profitable growth. New players are entering the Singapore banking market, driving competition and accelerating innovation across the entire sector. These latest competitors, also known as challenger banks or neobanks, have no physical location and serve their clients entirely through online or mobile platforms.

Digital banking is creating exciting new growth opportunities in Singapore – both for traditional and neobanks. And thanks to steps taken by the Singaporean government and Monetary Authority of Singapore (MAS), the market is primed for profitable growth.

Known as the Asia Fintech Hub, Singapore has a unique set-up:

  • First, the Singaporean government has invested in building up a strong payment infrastructure for both domestic and cross-border payment networks.
  • Second, the MAS has strict eligibility criteria. Approved banks only have five years to demonstrate a clear…