Telecommunication Growth Strategies: Operating Better in a Hyper Competitive Industry

Published on February 22, 2023

Overview

Wireless carriers and cablecos are and have been struggling to maintain profitable growth in their consumer businesses. With 97% cellphone penetration among US adults, and 89% broadband penetration among US households, the potential for carriers and cablecos to increase the size of their customer base is limited, and they are increasingly vying to win each other’s subscribers.

Making matters worse, high inflation rates have resulted in negative real growth for many of these businesses, and a possible recession threatens to make customers even more price sensitive, jeopardizing any efforts to counteract the impacts of inflation.

In the face of these headwinds, how can carriers create sustainable, profitable growth?

In this webinar, find out how our Telco customers have successfully leveraged strategies developed by Simon-Kucher to become better engaged with their customers, improve net…

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