The growth of population health in Europe

Published on February 23, 2023

Developments in population health in the recent years had a lasting impact on the healthcare sector, influencing policy, drug development and access, commercial health management, and digital innovations.

As such, we believe that population health will become a key feature in the next 5 years, influencing policy, drug development and access, commercial health management, and digital innovations.

However, the term “population health” can mean many things. So, what does it mean to European payers and stakeholders, and how will this new focus change the perception of what constitutes “value” in the healthcare and life sciences sector in the future?

In this paper we explore the enablers for this shift, what it will mean for manufacturers and health providers, and how they can start preparing for market changes. We believe that these developments will have a major impact on population health and make it a key feature for the future.