Sales Strategy in a Sideways Market
Published on March 4, 2023
Overview:
By now, Q2 of 2023 is in the books. Conventional wisdom at the beginning of this year was that head winds like inflation and the great resignation would limit the success of many companies in 2023. Simon-Kucher has been monitoring key indicators and trends in the market. What we are seeing are unique challenges in some sectors, but significant successes in others.
Scott Sands and Chris Michaud will share key takeaways from industry leaders and Simon-Kucher’s playbook as you begin to plan for Q3, Q4, and 2024.
Key Takeaways:
- How to spot segments with attractive potential and segments that are draining your resources
- Setting strategic imperatives for channels and sales motions going forward
- Establishing goals, talent strategies, and investment budgets for a successful 2024
