Combining software and price strategy: What type of pricing software do I need?

Published on September 5, 2023

Finding the right pricing software isn’t an easy process. It requires careful consideration and a structured analysis of business requirements. In part two of our Simon-Kucher Engine series, we explain how to utilize and combine different types of software – including ERP and CRM systems, price crawlers, and retail and revenue management software. 

In many industries, software support for pricing has become indispensable. But among the many solutions available on the market, how do you find the “right” pricing software that suits your individual company’s needs?  
 
Standard ERP (enterprise resource planning) or CRM (customer relationship management) systems already provide pricing-related capabilities, but often lack efficient and flexible options for price management and optimization as well as for in-depth analysis. To solve more complex pricing scenarios, it’s…