Assessing a potential OTC launch for an established Rx glucose monitor

Of all the innovations to disrupt the financial sector in recent years, embedded payments is both one of the most promising and one of the trickiest to take advantage of. In the first article in this series, we take a closer look at embedded finance and the rewards waiting for firms that implement it. Over the past decade, the payments industry has grown at a rate in double digits, fueled by techn