Simon-Kucher founder Hermann Simon releases book on price management
Published on February 27, 2019
Simon-Kucher founder Hermann Simon releases book on price management
Douglas Jensen
Wed, 02/27/2019 - 07:48am
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Hermann Simon’s 14th book on pricing, "Price Management: Strategy, Analysis, Decision, Implementation" - and his second co-authored with Martin Fassnacht, a professor at the Otto Beisheim School of Management - is now available in the US.