Deposit Pricing Strategies: Increasingly Sophisticated, Precise
Published on March 20, 2019
Deposit Pricing Strategies: Increasingly Sophisticated, Precise
Douglas Jensen
Wed, 03/20/2019 - 11:35am
Body
Traditional brick-and-mortar banks are facing stiffer competition from challenger and online-only banks willing to offer higher yields for savings and deposits. However, even as challenger and online banks spar over deposits and savings through a price war, incumbent banks can be smart about picking their battles.