The March of Inflation: Consumer Retail Businesses Shouldn’t Beat the Drum

Published on May 2, 2024

Just as the consumer retail sector was taking a breath from the compounding effects of a volatile inflationary time, the March Consumer Price Index (CPI) was announced. This spike of 3.5% year-over-year in consumer prices and higher than expected Personal Consumption Expenditures (PCE) could mean continued bruising to margins and long-term growth for consumer retail businesses.

March and April PCE forecasts are showing a 0.3% monthly inflation reading - if this holds it will mean an acceleration of inflation. Furthermore, if compounded over 12 months, that roughly translates to 3.7% annualized inflation. Though well below peak inflation, it is still significantly above the Federal Open Market Committee’s current goal of 2%.

Another factor adding to the growing strain on…

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