Most US consumers plan to spend big bucks on Black Friday

Nearly 90% of Black Friday and Cyber Monday shoppers in the US plan to spend more than $50 across the two shopping holidays, while two-thirds expect to spend over $100 on fashion and apparel and over $200 on electronics. Strategy and marketing consultancy Simon-Kucher & Partnerssurveyed 1,021 US consumers in October and November to examine consumer habits and attitudes towards the very popular bargain and holiday shopping days (taking place on November 29 and December 2 this year).