Delivery Study: Consumers Willing to Pay More to Order Direct

Published on July 6, 2020
Delivery Study: Consumers Willing to Pay More to Order Direct Rachel Pope Mon, 07/06/2020 - 02:47pm

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new study of U.S. consumers shows an increased willingness to pay more to order delivered meals directly from restaurants versus third-party apps, possibly signaling heightened awareness of delivery economics in the eyes of the average consumer.