The Future of Travel Study

The Future of Travel study* conducted by Simon-Kucher & Partners, surveyed more than 3,600 consumers across Europe and the US and revealed that many travel styles and preferences will shift dramatically following the outbreak of COVID-19. Additionally, structural changes in consumer behavior are expected to pose significant challenges to the tourism industry, even once lockdowns have been fully lifted. While 30 percent of survey respondents said they will travel as soon as they are allowed to, 40 percent said they will only travel once they are certain that travel providers have taken appropriate measures with regards to things like health screenings and social distancing measures. Other interesting findings include:

*About the survey: The Future of Travel online survey was conducted by Simon-Kucher & Partners between May 20th and June 3rd, 2020. 3,650 consumers were surveyed across the US, the UK, Germany, France, and the Netherlands. The study focused on changes in consumer trends in the leisure, tourism and travel industries due to the coronavirus pandemic.