Lack of Top-line Activities in Consumer Healthcare Impedes Coping with Inflation

All around the globe, while economies are slowly recovering from the impacts of the COVID-19 crisis, inflation is on the rise. This poses a challenge for many industries, consumer healthcare being no exception. Countermeasures include securing sustainable revenues and a stable topline. But are consumer healthcare companies taking sufficient efforts to ensure this? Looking at the figures form our most recent global pricing study, we don’t think so.

The global economy’s rebound from the COVID-19 crisis is being accompanied by a rising price inflation. The US, for example, is currently experiencing the biggest surge in inflation in nearly 13 years, with consumer prices rising in May by five percent from one year ago. And the …