Logistics Startups Are Booming

Published on January 19, 2023

How new players are trying to change the logistics and transportation landscape… and what it takes for them to be successful

A view on the US market and beyond

The digital age seems to be upon us. But while some industries are already reaping the benefits of the “new digital future”, others are struggling to find their way. The logistics and transportation industry – a trillion $ business – is clearly one of the latter examples. It wasn’t until recently that the big industry players have started making changes to their business models, e.g. regarding freight transparency, online booking or automation of processes. This lack of initiative has created a perfect playground for young and dynamic companies who try to disrupt this industry. And by now, there are so many new players already out there that they cannot be neglected anymore. Although many of these startups are still rather small in terms of revenues, they have got the…

Continue reading on website
Other news

Behavioral Pricing: Instrument for Revenue Growth

January 19, 2023
When was the last time you visited Starbucks? Chances are you did not opt for the small coffee, but rather bought a medium or large coffee. What did you buy at McDonalds last time you went through the McDrive? Did you choose the entire burger menu or only a single burger? Your choices may have been influenced by what we call ‘behavioral pricing tactics’.The use of behavioral pricing tactics to inf

Future-proof Telco Marketing: 6 Strategies & Best Practices

January 19, 2023
Our experts have worked for some of the world’s largest telecom companies. Dr. Ekkehard Stadie and Martin Deutschenbaur share 6 marketing strategies for telecommunications companies to succeed now and in the future.1. Define why and how customers should buy your services in 2022Certain consumer segments now see telco companies solely as providers of a commodity, while the internet giants are seen