Most-Read Articles in 2020

Published on January 19, 2023

The year 2020 brought with it incredible hurdles and transformation. However, one trend that did not change was the excellent content from our colleagues at Simon-Kucher, addressing the challenges and opportunities in some of the most affected industries.

From the many materials that our team shared during the course of 2020, here are the five most-read articles that stood out. They cover a variety of topics pertinent to the volatility of the crisis and the hurdles companies will need to overcome in the future - from how to work better together with customers, to building a more commercially agile organization and using digitalization as a top-line growth driver.

  1. Coronavirus
    How Should Industries Respond to COVID-19?
  2. Pricing
    Dos and Don’ts for a Crisis
  3. Healthcare
    Eight Predictions for the Post-COVID-19 World
  4. Digitalization
    5 Ways to…