Managing Inflation through Smart Price Increases: Why Medtech Companies Need to Act Now

Published on January 19, 2023

It’s all over the media: Inflation rates are at a historic high. Consumer prices in the OECD area rose by 8.8 percent year-on-year in March 2022, compared to 2.4 percent in March 2021. This alarming development is affecting all industries and regions, with no end in sight.

To avoid this surging inflation, medtech companies need to take countermeasures now. Otherwise, they are stuck with the cost increases. The good news is, raising prices even minimally can recoup the loss of operational income caused by cost increases.

Given the prevalent discussions and current high awareness of inflation rates, implementing price increases like these is easier than ever.

The healthcare market is primed for price increases

This development has been confirmed by a study conducted…