2022 Global Sustainability Study: The Growth Potential of Environmental Change

Published on January 19, 2023

71% of global consumers are making changes to the way they live and the products they buy in an effort to live more sustainably. It’s clear that companies need to put these concerns at the heart of their go-to-market strategies – or risk being left behind.

For those companies who wish to keep up, it will require more than simply delivering new products and services. Consumers are looking for brands that align with their values, attitudes, and behaviors. Whether you’re at the start of your sustainability journey or ready to level-up, now is the time to take that next step.

At Simon-Kucher, we look at sustainability from a consumer perspective and translate their behavior into actions our clients can take. By focusing on the growth opportunities, we can create positive sustainable transformation for companies, their customers and wider communities.

Sustainability is here to stay

We surveyed more than 11,500 consumers…

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