AI implementation: The six myths killing your ROI

Published on October 7, 2025

The grace period for AI experimentation is over. The challenge now is successful AI implementation – yet most companies see no real return on their investment. On a closer look the problem isn't the technology; it's a strategy built on flawed assumptions. This article from our Simon-Kucher Elevate experts debunks the six myths killing AI value creation and provides a clear playbook for bridging the gap between potential and profit.

In this second part of our three-part series on AI, we uncover why 95% of AI initiatives fail – and how to avoid stepping into the most common pitfalls and myths.

The AI paradox: High spending, low impact

Nowadays, leaders are pouring billions into AI initiatives, yet an estimated 95% of these projects fail to deliver a measurable return.

This dangerous gap between investment and impact is…

six myths

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