
Audio interview with GlobalAutoIndustry.com
Published on August 18, 2023
Global Automotive Study: Top trends to look out for throughout 2023 and beyond
This 20 minute audio interview with Ron Hesse, President & CEO of GlobalAutoIndustry.com and Simon-Kucher Partner, Matthias Reimer, discuss the top automotive trends to look out for throughout 2023 and beyond. Pulling from the results of the Global Automotive Study, Matthias answers the following questions:
- How have customer sentiments changed given the current economic situation
- How do global automotive brand preferences develop in the light of electrification?
- The study also investigated the transition towards direct and digital sales. What should automotive OEM and retailers be aware of across generations?
- How do the overall trends you found within the auto industry translate into growth opportunities for businesses worldwide…

